Ayse (pronounced Eye-Shay) Birsel is one of the world’s leading industrial designers; her work can be found in the permanent collection of the Museum of Modern Art (MoMA).  She has helped thousands of people across the globe transform their lives by teaching them how to solve life’s problems using design, which has earned her the nickname Design Evangelista. Her goal is to improve 10 Million lives through her movement, Design the Life You Love. She is one of the Most Creative People In Business, according to Fast Company. She is recognized as "#1 Coach for Life Design,” by Marshall Goldsmith 100Coaches. Ayse coaches individuals, entrepreneurs, corporations, and communities on how to design their life and work through her training programs, workshops, and keynotes. Her new book, Design the LONG Life You Love, was published in December of 2022.