Zaid, Elfarina

Elfarina Zaid

Elfarina co-founded Elf Coaching in 2009 with the purpose of delivering custom designed experiential and executive education programs to demonstrate the best combination of Asian values with leading global practices in the areas of human capability and leadership with a focus on Coaching, Leadership Development, Innovation and Partnerships. Elf Coaching is currently CRR Global's Alliance Partner for Singapore & Malaysia, Philippines, Australia and New Zealand offering the 1st ICF Accredited Team (Systems) Coaching Program: Organization & Relationships Systems Coaching. (

As a human growth partner focused on humanising organisations, she is also a faculty member of two leading ICF-Accredited coaching schools (CRR Global and CTI), bringing extensive practitioner’s experience and range to the table.